LifeSeal is a new Bruce product line available in our extensive luxury vinyl flooring options! This rigid core flooring delivers 100% waterproof protection to stand up to the busiest of homes and light commercial spaces, without sacrificing comfort or style. LifeSeal is uniquely built to withstand it all, including dents, spills, stains, and fading from sunlight. It can be used in any space and is waterproof, ideal for high-moisture areas. Places like kitchens, bathrooms, mudrooms, and basements where floors can get the wettest are no match for Bruce LifeSeal. When exposed to water, planks will not swell, buckle or lose integrity so that you can have peace of mind anywhere in your home. This durable flooring is easy to maintain and is wet-mop friendly. Bruce provides many benefits over traditional vinyl products. The proprietary LifeSeal core construction eliminates air pockets, which results in increased product hardness and protection from moisture. These products feature a urethane wear layer that assures long-lasting protection from scratches and scuffs. It is quick to install, simply clicking into place, and with no acclimation time because it doesn’t expand and contract like flexible LVT. An antimicrobial IXPE foam pad backing provides more cushion and softness underfoot than those without an attached pad and offers superior acoustic performance. Make sure to check out all the different colors and styles here!